MarTech layoffs, tracked globally.
The MarTech industry has cut 1,526 jobs across 9 tracked rounds since January 2020. The last 12 months alone saw 1,526 layoffs, up 748% from the prior year.
Last updated
Total since 2020
All time
2K
Last 12 months
Recent
2K
Active companies
Tracked
143
Global rank
vs industries
#12
All companies · ranked by total layoffs
Every MarTech company we track.
Rank
Company
Rounds
Total cut
#01
OL
OLX Group
AMSTERDAM · NL
2
2,300
#02
WI
Wix
5
1,570
#03
GO
GoDaddy
PHOENIX · US
2
981
#04
SH
ShareChat
BENGALURU · IN
6
958
#05
AP
AppLovin
SF BAY AREA · US
7
790
#06
HO
Hootsuite
VANCOUVER · CA
4
520
#07
HU
HubSpot
BOSTON · US
2
500
#08
CV
Cvent
WASHINGTON D.C. · US
1
400
#09
OU
Outbrain
NEW YORK CITY · US
3
328
#10
EN
Envato
MELBOURNE · AU
2
300
#11
SO
Sojern
SF BAY AREA · US
2
300
#12
BR
Branch
COLUMBUS · US
3
274
#13
YO
Yotpo
NEW YORK CITY · US
2
270
#14
PO
Pollen
LONDON · GB
3
269
#15
BR
Brightcove
BOSTON · US
2
268
#16
CO
Community
US
4
266
#17
OL
OLX India
NEW DELHI · IN
1
250
#18
HO
Hotmart
BELO HORIZONTE · BR
1
227
#19
BI
Bizzabo
NEW YORK CITY · US
2
220
#20
ON
OneFootball
BERLIN · DE
2
212
Geography · where martech layoffs happened
Top countries and cities.
Top countries
Top cities
Companies in MarTech
Most impacted companies.
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